Sassy Poonam: The Evolution of a Digital Style Icon Sassy Poonam (born Poonam Sharma) has transformed from a viral social media creator into a significant influencer in the Indian fashion and beauty landscape. Her journey is marked by a distinct blend of bold modern aesthetics and traditional Indian elegance, often showcased through curated digital galleries on her Instagram and Facebook profiles. The Digital Fashion Gallery: Defining a Signature Style

Introducing structured blazers and monochrome co-ord sets that signaled her growth as an entrepreneur.

Yet, in every interview, she credits the as her foundation. In 2023, she recreated her original 14 looks for a YouTube video titled "Then vs. Now: Same Sass, Better Camera." The video trended at #3 in India for over a week.