Holding products to ensure a steady supply throughout the year, especially for seasonal crops.
: Selling focuses purely on the needs of the seller to convert products into cash. Marketing is profit-oriented and focuses on the wants and satisfaction of the buyer . agricultural marketing notes grade 12 best
| Basis of Classification | Types of Markets | Grade 12 Example | | :--- | :--- | :--- | | | Primary (Village), Secondary (Town), Terminal (City/Metro) | Azadpur Mandi, Delhi (Terminal) | | Area | Local, National, International (Global) | Export of Basmati rice | | Time | Short period (Vegetables), Long period (Grains), Secular (Permanent) | Weekly Kisan Mandi (Short) | | Volume | Wholesale (Bulk), Retail (Small qty) | Kirana store (Retail) | | Nature of Transaction | Spot/Cash, Futures/Forward | NCDEX futures trading | | Regulation | Regulated (Govt.), Unregulated (Private) | APMC yards | Holding products to ensure a steady supply throughout